MOUNTAIN NEWS 2015 BRAND TRAILER
Partnering with the Mountain Travel Consumer
Mountain News was looking for a new, and more narrative video than their 2013/14 video presentation – one that showcases the affluence and reach of their audience and one that implicitly showcases the Gen Y and Millennial consumer. Mountain News wanted to organically tie back to both their press kit and their “3 pillars” of excellence. The goal was to create a graphic project that can easily be translated into other languages for use internationally.